ABSTRACT The aim of this study was to determine The role of Nigerian Mass media in the promoting free and fair elections (A study of heartland FM, IBC and Hot FM). The study adopted the survey design using the questionnaire as the research instrument. The study addressed three research questions. The findings revealed among others that mass... Continue Reading
ABSTRACT The purpose of this study is to examine the influence of newspaper structure and direction on the coverage of the Niger Delta Crises by newspapers in Nigeria. The study adopted the Agenda-Setting Theory and the Gate-Keeping Theory for its theoretical framework. Overall, the review of literatures showed that ownership and direction exerts... Continue Reading
CHAPTER ONE INTRODUCTION 1.1 BACKGROUND OF THE STUDY This research examines mass media and gender discrimination in Nigeria with special focus on female gender discrimination. Gender issue or what is otherwise called feminism and womanism has been a topical issue in the contemporary period, as series of books and articles have been... Continue Reading
CHAPTER ONE 1.1 BACKGROUND TO THE STUDY In today’s world, there is hardly a day you will open any major newspaper or watch television without seeing a report on terrorism; those news is usually back with visual images, depicting the gory pictures of dead persons, maimed victims, collapse buildings as a result of the impact of bombs,... Continue Reading
CHAPTER ONE INTRODUCTION 1.1 Background of the Study Desai (2009) noted that, “During the last three decades, the concept of entrepreneurship has assumed prime importance both in research and in action for accelerating economic growth in the developing countries.” Majorly Academicians, Scholars, Professors have recognized the importance of... Continue Reading
CHAPTER ONE INTRODUCTION 1.1 Background of the Study Communication is the art of expressing ideas, feelings, knowledge and skills, especially through various media or channels of transmission to the audience whose feedback enables the sender gain knowledge of the receiver’s opinion, and vice-versa for continuous flow of information.... Continue Reading
CHAPTER ONE INTRODUCTION 1.1 BACKGROUND TO THE STUDY The latest trends in media technologies have changed the entire system of newspaper production and circulation in Nigeria. Both the print and broadcast media are affected in one way or the other by the technology revolution (Kowet, 2000). Information is the primary input as well as... Continue Reading
CHAPTER ONE INTRODUCTION 1.1 Background to the Study Social media has come to stay. It is a recent etchnological development that has caught the attention of people, organization, government and civil society. Social media is becoming more prominent in social interaction and activities. According to Abdulahi, Samadi, &Gharlehi... Continue Reading
CHAPTER ONE INTRODUCTION 1.1 BACKGROUND TO THE STUDY In its 1956 history, the Nigeria news media has evolved from endorsing colonial missionary catechism through the spirited advocacy of the struggle for Independence and moved its post indigene mission and defining its role with the state, it is imperative to note that press had played and... Continue Reading
ABSTRACT The study was to assess the gate keeping functions of the two media ownership in Nigeria (Government and Private media) and to highlight their points of differences. In doing this, two media, the Radio Nigeria, Enugu and the Cosmo Fm Enugu were surveyed as a case study in which wide differences in their gate-keeping pattern were... Continue Reading
TABLE OF CONTENT INTRODUCTION 1.1 BACKGROUND OF THE STUDY 1.2 STATEMENT OF THE PROBLEM 1.3 PURPOSE OF STUDY 1.4 SIGNIFICANCE OF THE STUDY 1.5 SCOPE OF THE STUDY 1.6 RESEARCH QUESTIONS. CHAPTER TWO LITERATURE REVIEW 2.1 LITERATURE... Continue Reading
CHAPTER ONE INTRODUCTION 1.1 Background of the study According to Flood (2009), youths are routinely exposed to pornography. They encounter sexually explicit images while on the Internet, some watch X-rated videos and, like adults, they live in a culture increasingly saturated in sexualised representations. This study explores the likely effects... Continue Reading
ABSTRACT The thrust of thrust of this study was to ascertain how the credibility of our local news organization are being perceived by Nigerian audience, especially when they are compared with foreign news organization. In general, I looked at those factors that militate against the news organizations to be perceived as being credible. I raised a... Continue Reading
TABLE OF CONTENTS CHAPTER ONE INTRODUCTION 1.1 BACKGROUND TO STUDY 1.2 STATEMENT OF PROBLEMS 1.3 OBJECTIVES OF STUDY 1.4 SIGNIFICANCE OF STUDY 1.5 RESEARCH QUESTIONS 1.6 RESEARCH HYPOTHESIS 1.7 CONCEPTUAL... Continue Reading
ABSTRACT This research work is on AKBC TV contents and Western Culture Trend among Youths. The objective was to determine if AKBC TV contents influence western culture trend among youths. In carrying out this study, the researcher used survey research method in which the questionnaire was used as an instrument for data collection. A sample of 133... Continue Reading
Abstract This study is on the research of “The Influence of Radio messages on Family Planning Attitudes towards Couples in Uyo metropolis” it strives to achieve the following objectives; To identify radio broadcast messages on family planning in Uyo. To identify couples’ awareness of radio broadcast messages on family planning in Uyo... Continue Reading
CHAPTER ONE 1.0 INTRODUCTION 1.1 BACKGROUND OF STUDY The activities of social media have increased overtime with the advancement in the level of technology in Nigeria and its effect is in the life of music artist and the Nigeria music industry. It is evident that the development of social media on the Internet has considerably transformed the way... Continue Reading
ABSTRACT This study focused on journalists' perception of the credibility of citizen journalism on social media platforms. The population of the study consisted of 308 registered journalists in Uyo. The purposive sampling method was used to select 174 registered journalists as the sample. Data were... Continue Reading
CHAPTER ONE INTRODUCTION 1.0 Background to the study The personal and unique character of radio makes it one of the most appealing and universal mass medium for participatory communication and development (Teer-Tomaselli& De Villiers, 1998). Various researches avers that radio has the capacity to reach... Continue Reading
CHAPTER ONE INTRODUCTION 1.0 Background to the Study Radio is one to the mass media that ensure the promotion of culture in every society. It tends to broadcast the way in which society, nation, community or family live their life, and how people relate with one another. Cultural promotion is one of the basic functions of mass media,... Continue Reading
ABSTRACT This study sought to find out the influence of social environment on media ethics amongst journalist in Uyo metropolis. The objectives of the study were to: ascertain whether social environment influences news coverage; find out ways the social environment influence media ethics amongst journalists in Uyo metropolis; ascertain the factors... Continue Reading
ABSTRACT Gender inequality has eaten deep, destroying human and socio-cultural harmony in Nigeria. Discussions on this issue have taken over almost every media in the system especially drama. This research is an analysis of the cultural, religious and societal practices that are discriminatory and oppressive of the female gender. The study is... Continue Reading
CHAPTER ONE INTRODUCTION 1.1 Background to the Study In distant past, the people that lived as families and clans in villages and towns communicated among themselves with different communication media. From the Stone Age up to the present computer generation, communication has been a tool with which to interact... Continue Reading
CHAPTER ONE INTRODUCTION 1.1 Background to the Study In distant past, the people that lived as families and clans in villages and towns communicated among themselves with different communication media. From the Stone Age up to the present computer generation, communication has been a tool with which to interact... Continue Reading
INTRODUCTION The study looked at the influence of advertising on consumers’ purchasing behaviour of toothpaste in Uyo Urban. The survey research method was used for this study with population of 436,606. Data were gathered using questionnaire from four hundred respondents. However, three hundred and eighty copies were completed and returned... Continue Reading