COMMUNITY RELATIONS AND ITS ROLE IN CORPORATE IMAGE (A CASE STUDY OF SPDC)

CHAPTER ONE

1.1 BACKGROUND TO THE STUDY 

1.2 STATEMENT OF THE RESEARCH PROBLEM 

1.3 OBJECTIVES OF THE STUDY       

1.4 SIGNIFICANCE OF STUDY 

1.5 RESEARCH QUESTIONS  

1.6 RESEARCH HYPOTHESIS 

1.7 CONCEPTUAL AND OPERATIONAL DEFINITION OF TERMS 

1.8 ASSUMPTION OF THE STUDY  

1.9 LIMITATIONS OF THE STUDY 

      REFERENCES 

CHAPTER TWO 

LITERATURE REVIEW 

2.1 SOURCES OF LITERATURE

2.2 REVIEW OF RELEVANT LITERATURE 

2.3 THEORETICAL FRAMEWORK     

2.3.1 OPINION REVIEW 

2.3.2 COMMUNICATION TOOLS/TECHNIQUES OF SPDC’S COMMUNITY RELATIONS PROGRAMMES              

2.3.3   SPDC’S COMMUNITY RELATIONS POLICY STATEMENT        

2.3.4 SPDC’S PUBLIC AFFAIRS OPERATING PHILOSOPHY 

2.3.5 SOME COMMUNITY RELATIONS PROJECTS PURPORTEDLY CARRIED OUT BY SPDC 

REFERENCES

CHAPTER THREE 

METHODOLOGY 

3.1 RESEARCH DESIGN 

3.2 AREA OF STUDY 

3.3   POPULATION OF THE STUDY 

3.4 RESEARCH SAMPLE AND SAMPLING TECHNIQUES 

3.5 INSTRUMENT  USED FOR DATA COLLECTION

3.6 VALIDITY OF AN INSTRUMENT

3.7 METHOD OF DATA ANALYSIS  

REFERENCES 

PRESENTATION AND ANALYSIS OF DATA

4.1 DATA PRESENTATION AND ANALYSIS  

4.2 BIODATA INFORMATION  

REFERENCE 

SUMMARY, CONCLUSION, RECOMMENDATIONS AND SUGGESTIONS FOR FURTHER STUDY 

5.1 SUMMARY 

5.2 CONCLUSION 

5.3 RECOMMENDATIONS   

5.4 SUGGESTIONS FOR FURTHER RESEARCH      

      BIBLIOGRAPHY