ABSTRACT This research work evaluates audience responsiveness to media surveillance reports about Lassa fever outbreak health issues among Abeokuta residents. The researcher adopted survey analytical method to carry out the study and the research questions that guided this research include what is the degree of responsiveness of Abeokuta South... Continue Reading
ABSTRACT This research work evaluates the Impact of Media on the Buhari Administration Anti-Graft War Against Corruption in Nigeria: A Study of NTA and its seeks to examine the extent to which the media is contribution to the war against corruption in Nigeria, to ascertain the significant impact of Nigerian media in the war against corruption in... Continue Reading
ABSTRACT The concept of customer satisfaction occupies a central position in marketing thought and practice. Satisfaction is a major outcome of marketing activity and serves to link processes culminating in purchase and consumption with post-purchase phenomena such as attitude change, repeat purchase, and brand loyalty. Customer satisfaction has... Continue Reading
THE EFFECTS OF PHOTOGRAPHS AND OTHER GRAPHICAL ILLUSTRATIONS ON NEWSPAPER READERSHIP AMONG NIGERIAN STUDENTS: A STUDY OF RUGIPO STUDENTS ABSTRACT The issue of newspaper readership is a major issue that newspaper publishers are daily concerned with because the end point of all effort put into the production of dailies is that the target audience... Continue Reading
The work of this research is divided into five (5) chapters. First chapter dealt with the introduction of the course, statement of the problem, aims and objectives. Research questions were drawn, significance, scope and limitation as well as definition of Key terms are provided. Chapter Two (2) of the work reviewed the literature on Mass... Continue Reading
It is no doubt that the kind of frame the media attach to a particular story, will invariably influence the way the public understand and react to that event. The newspapers no doubt play a crucial role in determining the way the public view this Fulani herdsmen-famers saga inNigeria. Nevertheless, this research work investigates how the four... Continue Reading
ABSTRACT This study is an Assessment of CRBC’s Educational Broadcasting in Nigeria: A Study of Calabar South Local Government Area. The study adopted three research techniques, survey design, purposeful sampling procedure and simple percentage to analyze the data. It was found out that CRBC’s educational broadcasting programmes satisfied the... Continue Reading
ABSTRACT The major thrust of this work is to arise the role of modern technology in enhancing communication efficiency in Nigeria; a study of Globacom Kaduna; Kaduna state. This work is divided into five chapters, using the survey method, a quantitative tool of data analysis. This work is aimed at knowing what modern technology entails and the... Continue Reading
ABSTRACT The recent crackdown on terrorism and militancy in the country has raised massive campaign for security consciousness among the masses by broadcast media stations. It is in line with the nation's state of insecurity that it becomes imperative to critically study broadcast media campaign on security consciousness in Uyo metropolis. The... Continue Reading
Abstract This research is on the assessment of Polio Eradication Campaign Strategies in Zaria. It is obvious that poliovirus was once a major challenge of Nigeria. The help of House to house meeting played a significant role in the eradication of poliovirus in Sabon-Gari Local Government, Zaria. The research used survey method and convenience non... Continue Reading
ABSTRACT Television is an important medium of communication in 21 st century which is used for several reasons including information, entertainment, and persuasion. Unlike other media structures, television has the advantage of utilizing vision for mass communication. Television has become a major source of information acquisition, companionship... Continue Reading
ABSTRACT This study examines the Negative effects of brown envelop in the practice of journalism in Nigeria. Data was collected by triangulation method, that is, quantitative and qualitative research methods which helped tremendously in obtaining rich and accurate data from participants. The major findings of this study showed that a lot of... Continue Reading
ABSTRACT The study seeks to examine the role of electronic media in informing women on vocational skills acquisition; a case study of Gwale Local Government Area of Kano State. The study is set to achieve the three objectives of which include; to find out the level of awareness of vocational skills acquisition programs among media exposed women,... Continue Reading
ABSTRACT This study examined the adoption of digital distribution channels among Nigerian Newspapers. The study covers both online and offline newspapers. In carrying out this research, 50 newspapers’ website were examined, using the content analysis method. The findings indicate that the newspapers adopted 22 out of 24 digital distribution... Continue Reading
ABSTRACT This research work titled “Assessment of NTA Kaduna’s National Integration Programmes†is being conducted to explore the role of the media, particularly television in aiding national integration. The study will look at the significance of the media towards the development and expansion of consciousness in modern times.... Continue Reading
ABSTRACT The role of the media in the reportage of any activity or event can never be over emphasised giving their relevance to the society as a whole. Whether social, political or religious activity, the picture painted by the media is always what the entire society and populace most times uphold. In the light of the above assertion, it is the... Continue Reading
ABSTRACT This project investigates the causes and effect of ineffective communication in the banking industries. It is a case study conducted in only one organization, the purpose of the study was to identify the negative aspect that stress cause and the effect in the organization. Books relating to the topic were consulted to give theoretical... Continue Reading
Abstract The research study examines the role of Media as an agent of political Communication and voting pattern in Ebonyi State 2015 general elections. It also analyses the determinants of the paradigm shift from hitherto religious, ethnic and regional affiliations vis-a-vis voting in Nigeria. The paper adopts the secondary methodology, which in... Continue Reading
ABSTRACT In this era of social and economic instability in which the public must be given a convincing why they should part with their hard earned money, the role of the public relations practitioners cannot be over emphasized. The study also analyse the public relations strategies and policies management of the organization in question. The study... Continue Reading
ABSTRACT Rural development of any kind in any place can only be meaningfully achieved through a well – planned and executed complex interaction of many economic and non economic variables. In the course of this study, the press here has faced with the obligation of bettering the lives of the rural communities through the packaging of... Continue Reading
ABSTRACT This work was done to final out the assessment of the mass media's role in the campaign against drug abuse, because drug abuse has become a serious problem we are facing both in Nigeria and in other parts of the world. The objectives of this research is to find out if drug abuse has increased crime rate in Nigeria, to find out if the... Continue Reading
ABSTRACT No matter how plural a society may be, the film industry should be the engineering force and vehicle for conveying political messages to the people in the democratization process in which man is the pivot, it is with this background that the objectives of this study re-channeled towards Nollywood for their participation in politics. The... Continue Reading
ABSTRACT The study is a descriptive survey designed to examine information and communication technology and changes in media production and distribution. A total of one hundred and fourteen respondents comprised staff of Vanguard and Daily Sun newspapers was used as sample size of the study. The study however collected its data from primary and... Continue Reading
ABSTRACT The study is a descriptive survey designed to examine information and communication technology and changes in media production and distribution. A total of one hundred and fourteen respondents comprised staff of Vanguard and Daily Sun newspapers was used as sample size of the study. The study however collected its data from primary and... Continue Reading
ABSTRACT Social media is used for falsehood and all sorts in other to discredit or cause tension, agitations, rancour, resentment, bitterness or umbrage along the divides of any society. It cuts across a great number of people, dealing with all human endeavour. Due to its nature, it becomes possible for it to be used as a tool for political... Continue Reading